Muy House

Project Lead

Leadership Role: Led early-stage investor positioning and pitch development for Muy House, a Bali real estate investment concept, creating a concise fundraising narrative and deck structure for angel outreach and Wefunder. Synthesized market research into a clear ROI thesis (occupancy-led performance + long-stay demand), defined key decisions for proof-of-concept vs. new build timelines, and recommended location strategy balancing mature markets (Canggu, Ubud) with rising areas (Pererenan, Nyang Nyang). Developed target customer and investor segments—including domestic Indonesian travel—plus a due diligence question set covering permitting/licensing and product-model options (e.g., “commune” / shared-ownership concepts).

Ubud, Bali, Indonesia